The Generate Entrepreneur Conference: Connecting Entrepreneurs in London

The Generate Entrepreneur Conference aims to connect early stage SMEs, entrepreneurs and businesses in London, while also showcasing what London has to offer these businesses. 


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Event 2018 Summary

2018 Schedule



18:00- 18:15




LEAP’s champion for small business Simon Pitkeathley, as appointed by the Mayor of London, advises us on what Government schemes and help there is for new entrepreneurs and startups today.


What are the government doing for new entrepreneurs? What kinds of help is available? Who can apply and how can entrepreneurs access this help.



Founder of the GDPR Technology Group, David Clarke, advises entrepreneurs on the questions and concerns we have on GDPR at the start up phase! 


New regulations are changing the way entrepreneurs need to think about the way that they do business. New GDPR laws requires entrepreneurs to be vigilant in how they retain customer data and entrepreneurs are often misguided on how and when to become incorporated.


18:50 - 19:15: Audience announcements



Conference goers and entrepreneurs are asked to each stand up and announce the people and skills they need and are looking for to the rest of the conference. For example one person might be looking for a tech specialist to partner/hire, another may be looking for an investor. Each person must state their case/inquiry in a 1 minute elevator pitch.


19:15 - 20:00

Networking Break, and beer and cider on tap! Get connecting.


20:00 - 20:15 

Co-Founder and Managing Director of Path59, a successful digital consultancy agency, Merje Shaw discusses what tech is out there for new start ups, how to best ensure a great consumer experience, and how to take advantage of the flexibility and agility of start-ups to give the competitive advantage over established ventures.


What are the most innovative technological breakthroughs for new start-up companies? What is out there to help start-ups gain the competitive edge over the big players in the industry, how to cut costs and/or bootstrap? What are some of the most time in-efficient problems new entrepreneurs have, and how to bootstrap your business.


20:15 - 20:45: 

We hear from an established SEO, PR and Marketing expert on various new and established marketing techniques in a marketing panel. Questioning  Rebecca Ball, Associate Director, Edelman, Ellie Duffus, Marketing Principle, Elixirr and Deepak Shukla, Founder of Pearl Lemon sharing their experiences to give us a multi-tiered perspective.


What tools and schemes are out there?  What are the most efficient techniques for these entrepreneurs and what has worked and what hasn’t. What are some of the lesser known marketing techniques. What are some of the most innovative or different techniques established entrepreneurs have experimented with in their time growing and becoming established.


20:45 - 21:00 

Tim Stone, venture partner of Breed Reply, Europe’s leading investor in early-stage IoT businesses, advises new entrepreneurs on  what the big no-gos are when it comes to investing and what are his biggest red flags when meeting new entrepreneurs.


What’s available? Who should consider crowdfunding over angel investing, or venture capital over loans, etc? What are the big no-gos when it comes to investing and what are investors biggest red flags when meeting new entrepreneurs.







Generate Entrepreneur

The Atrium

Waterhouse Square

138 Holborn



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